Illumination Design of Guangzhou Road·No.1 Courtyard in Heze, China by Purilighting

Optical potential of breaking through the visual experience.

Project Specs

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感谢 北京光湖普瑞照明设计有限公司 予gooood分享以下内容。更多关于他们,请至:Purilighting on gooood
Appreciations towards Purilighting for providing the following description:

光湖普瑞照明团队配合aoe建筑事务所追寻一场更深入、更全面的有关未来光之潜能的全新设计实践,在中国山东省菏泽市境内已经完成。从现在看来,设计师们遵循着心灵感受为原点,充分寻找突破想象的潜能,不仅为菏泽广州路壹号院所带来的突破性的奇妙体验,在未来,使山东菏泽成为中国商业房地产开发的新城市创意符号也是不无可能的。

At present, PURI Lighting team coordinates with aoe architectural firm in pursuing a more in-depth and comprehensive brand-new design practice related to the potential of the future light, which has been completed in Heze, Shandong, China. It is visible that the designers follow the heart feeling as the origin, fully seek the potentials that break through the imagination, thus not only bringing breakthrough marvelous experience to Guangzhou Road·No.1 Courtyard, but also endowing Heze the possibility of becoming a creative symbol in real estate development in China.

▼建筑夜景,night view of the building

 

心灵感受,成为未来之光的设计线索
The heart feeling has become the design clue of the future light.

广州路壹号院位于菏泽市开发区广州路与闽江路交汇处,这里即将成为未来菏泽市的新中心。即使很多人对中国三、四线这种新建的城市商业地产项目完全不感冒,但由于其区位的特殊性,以及设计师们对未来与人们美好生活的创意大胆追寻,对人性化和可持续性的深刻感受,不仅决定了它会备受瞩目,也意味着设计师们以心灵感受为设计线索进行深思,继而成为面向未来时代的提案,催生改变世界的力量。

Guangzhou Road·No.1 Courtyard is located at the intersection of Guangzhou Road and Minjiang Road in Heze Development Zone, which will soon become the new center of Heze City in the future. Even though many people have no interest in the newly-built urban commercial real estate projects in China’s third-tier and fourth-tier cities, because of the special locality of the project, combined with the bold pursuit of the designers to the beautiful life of human beings in the future, as well as the deep perception to humanity and sustainability, it will certainly attract much attention, and it means that designers consider with the heart feeling as the design clue, thus it will become a proposal facing the future and generate the power of changing the world.

▼白天建筑外观,external view of the building in the daytime

无疑,广州路壹号院在与光相遇的那一刻起,就注定了一场从视觉开始却超越视觉,全面激发光之潜能的尝试与探索。这是一种新的生命体验,也是一种向未来致敬的设计行为。

Undoubtedly, from the moment of encountering with the light, Guangzhou Road· No.1 Courtyard has been destined to start an attempt and exploration  of comprehensively actuating the light potential which starts from vision but goes beyond vision. This is a new life experience and a design behavior of saluting the future.

▼夜晚,灯光给建筑带来了不同感受,night view, lighting design made the building different

 

光,构建多种艺术形式的潜能
Light, potential of constructing diversified artistic forms

在现实世界中,建筑吸纳了所有的艺术门类,并在艺术与手艺中用来遮掩生命和表达生命。当有了光的参与,人们更容易从视觉层面去获得建筑、艺术、情感间的必然体验。但随着艺术、科技、网络之间的互动催生与新文化形态不断涌现,照明设计师对未来人居空间的凝望与探索从未曾停止过。特别是新媒体艺术的兴起,人们开始重新思考人与视觉文化的关系。设计师们作为视觉敏感的引领者们,自然也会尝试着重新去构建视觉与其他艺术形式诸如表演、文学等综合关系,让人们获得光超越视觉体验的更多层次的情感乐趣,同时也激发出光在艺术层面的多重潜能。

In the real world, architecture absorbs all art categories and is used to cover life and express life in art and technology. With the participation of light, people are more likely to obtain the inevitable experience of architecture, art and emotion from the visual level. However, with the interactive generation among art, technology, and network, and the constant emergence of new cultural forms, the lighting designers have never stopped their gaze and exploration to the future habitation space. In particular, with the rise of new media art, people began to reconsider the relationship between people and visual culture. As visually sensitive leaders, designers will naturally try to re-establish the comprehensive relationship between vision and other art forms such as performance and literature, so that people can get more levels of emotional pleasure of the light going beyond the visual experience, and also stimulate the multiple potentials of the light at the artistic level.

造型艺术:色彩解放的至上主义 | Plastic arts: supermatism of color liberation

夜晚,如果路过菏泽市开发区广州路与闽江路交汇处,没有人不被一片水域之上呈现出俄国至上主义倡导者马列维奇艺术语言特征的建筑空间所吸引。因建筑立面采用通体高透的超白玻璃,使得整个建筑内部的物体,空间,材料,色彩在光的渲染与感召下一览无余。

At night, anyone passing by the intersection of Guangzhou Road and Minjiang Road in Heze Development Zone will be attracted by the architectural space on a piece of water area that presents the artistic language features of the Russian supermatism animateur-Malevich without an exception. Because the building elevation is made of the high-transparent ultra-white glass in the whole body, the objects, spaces, materials and colors inside the building are visible under the rendering and inspiration of light.

▼富有艺术感的灯光设计,artistic lighting design

此刻,视觉冲击已经在一瞬间完成。日间,至上主义提倡的简洁,夜间,在光的参与下突破了该种艺术为人们留下的既定印象,整体空间本身不再属于某种艺术风格非此即彼的制式描述,而是通过光与色彩的魔幻魅力结合将灯具消隐的安装方式,让空间在引人入胜的同时,持续地散发着吸引的气息,让人们忘掉一切,沉迷其中无法自拔。

At this moment, the visual impact has been completed in an instant. The concision advocated by supermatism in the daytime breaks through the established impression left by the art to human beings with the participation of the light at night. The overall space itself no longer belongs to the system description of some art style: either this or that, instead, the magical charm of light and color combines the installation method of hiding the lamp, making the space continue to emit the appealing atmosphere in making the space fascinating, letting people forget everything, indulge in it and can’t get out of it.

▼夜景外观局部,part of the exterior view in the night

为了满足空间灯光功能使用和梦幻变化的视觉效果,灯具分成两大部分,一部分为平时使用的3000K暖黄光色;另一部分为可以调光的全色彩变换。灯具采用全垂直安装的方式,与建筑幕墙的竖向肋条结合,实现了所有灯具隐藏的大胆设想。灯具每三个一组布置在垂直轨道上,角度分别是24°、36°、60°,不同配光的搭配使用使空间中的环境光照明与重点照明可以实现完美配合。3000K色温灯具与全色彩变换灯具分别布置在不同回路的轨道上,以便实现控制的灵活,使用更加方便。当然,室内光环境如何做到最大化防眩光以及空间中的大量材质以不同反射度和肌理的不锈钢如何进行艺术视点的光影变幻,成为设计师全新而复杂的挑战。

In order to meet the visual effects of the space light using and the dreamlike change, lamps are divided into two parts, one is the 3000K warm yellow color used at ordinary times, and the other is the full color conversion that can be dimmed. Lamps adopt the fully vertical installation means and are combined with the vertical ribs on building curtain wall to realize the bold imagination of hiding all lamps. Lamps are arranged in vertical rails in triplet, with the angles of 24°, 36°, 60°respectively. The match of different light distributions enables the perfect combination of ambient light illumination and accent lighting in the space. The 3000K color temperature lamps and the lamps with full color conversion are respectively arranged on the tracks of different loops in order to realize flexible control and more convenient application. Of course, how to achieve anti-dazzle maximization in the indoor light environment and how the large amount of stainless steels with different reflexivities and textures to conduct the shadow changing of art viewpoints have become a new and complex challenge for designers.

▼立面细部,灯具三个一组布置在垂直轨道上,details of the facade, where lamps are arranged in vertical rails in triplet

语言艺术:重复序列勾勒莎翁情景仪式 | Language art: repetitive sequence outlines Shakespeare’s scene ceremony

夸张外扩的马蹄状拱形入口处成为在视觉上形成无法忽略的视觉焦点,让整体建筑空间不再只具备销售功能,同时兼具时间与文化品质交流的二次创作。在这里,2000余盏磨砂漫射Led球型灯具配合曲面造型,创造了一个类似莎翁的“有一千个读者就有一千个哈姆雷特”的叙事情景,使空间入口具备了多维时空的仪式感。如果你熟悉古老神话,这里仿佛颇具荷鲁斯之眼的庇护魔力;如果你信仰佛教,这里开启着佛龛与影影绰绰的烛光对话;如果你热衷娱乐文化,这里何尝不是百老汇摩登时代的复古重现呢?

The exaggeratively expanded horseshoe arched entrance becomes a visual focus that can not be ignored in visual sense, so that the overall architectural space no longer has the sales function only, but also possesses a secondary creation of time and cultural quality communication. Just in this place, more than 2000 dull polished diffusion Led ball-shape lamps are coordinated with curved surfaces to create a narrative scene similar to Shakespeare’s famous saying“There are a thousand Hamlets in a thousand people’s eyes”, which endows the space entrance with a multi-dimensional time and space ceremony sense. If you are familiar with ancient mythologies, there seems to be the sheltering magic power of the eye of Horus. If you embrace Buddhism, it starts a dialogue between the niche and the shadowy candlelight. If you are passionate about entertainment culture, isn’t it the retro reproduction of the Broadway era? 

▼夸张的马蹄形入口,exaggeratively expanded horseshoe arched entrance

表演艺术:光效美学演奏出的贝多芬 | Performance art: Beethoven played by the light aesthetics

悬挂于空中沙盘区以镜头装置作为造景概念,建筑师的灵感来源不仅有东方斗拱穹顶,同时辅以具有现代气质的不锈钢镜面肌理作为反射镜片。照明设计师用内置3000K温暖色温的LED发光天花将椎体内部的金属片进行强烈渲染,让光对其空间的复杂性与模糊性进行了白天与夜晚的区分,即自然光白天的区域塑形与人工光夜间的细节丰富并存。显然,简洁美学与后者变化多元,因光的属性表现不同而幻化了起来。犹如贝多芬的第五交响乐在细部是丰富的,但它仍具有一个伟大的,统领一切的简洁功能。就如同沙盘区在传统售楼中心会产生凝聚作用,而如今对整个空间的辐射作用一样重要。

Hanging in the sand area of the air with the lens device as the landscaping concept, the inspiration source of the architecture comes not only from the oriental arch dome, but also is supplemented with the stainless steel mirror texture with the modern temperament as a reflector. The lighting designer adopts the built-in 3000K warm color temperature LED illuminating ceiling to strongly render the metal sheet in the centrum, letting the space distinguish the day and night to its complexity and ambiguity. In other words, the regional shaping of the natural light in the daytime coexists the rich details of the artificial light at night. Obviously, the concise aesthetics and the latter diversity have fantastic transformation because of the different light attributes. Just as Beethoven’s fifth symphony, it is rich in details, but still has a great and concise function that rules everything. The sand area generates a cohesion effect in the traditional building sales center, but has a radiation effect to the entire space nowadays.

▼沙盘区,椎体照明构件悬挂在空中,lighting device hanging above the sand area

综合艺术:钻石切割出新媒体互动乐趣 | Synthetic art: new media interactive pleasure carved by diamonds

钻石切割感强烈的洽谈区,在空间中的镜面材质对空间中人和物体的反射形成一种动态的画面,而且会因为每天不同时段光线和灯光的变化而产生出流光溢彩的视觉效果。洽谈区的红色地毯不容分说的将我们的视线吸引,钻石体底部那些特殊设计的踢脚灯在轨道灯泛光照明的基础上,又将红色地毯强调并突出。这些理性的技术手段帮助我们实现了一场感性的梦。空间内外,光、人与时间浑然一体地站在了一起,仿佛变成具有自动传导的媒体介质本身,随着视觉、艺术鉴赏力、想象力等元素的凝聚,无一不再参与着互动、创作、传播一场颇具新媒体行为艺术气息的化学反应。

The negotiation area with strong diamond cutting sense forms a dynamic image through the mirror material in the space to the human beings and objects in the space, and it will not generate the flowing visual effect because of the light and lamplight changes at different times everyday. The red carpet in the negotiation area peremptorily attracts our sights. On the basis of the floodlighting of the track lighting, the footlights with special designs at the bottom of the diamond emphasize and highlight the red carpet once again. These rational technologies help us realize an emotional dream. In and out of the space, light, people and time stand together as an integrated body, as if they have become the media with autoconduction. As the cohesion of the vision, art appreciation, imagination and other elements, all of them participate in the interaction and creation, communicate a chemical reaction with the new media performance art atmosphere.

▼洽谈区,设置红毯,镜面体块反射周边环境,communication area with red carpet, mirrored volume reflecting its surroundings

人们行走在空间中每时每刻都会体验到令人惊喜的光影变化,仿佛置身于虚拟世界,新奇独特,美轮美奂。

People walking in the space will experience amazing light and shadow changes every moment, as if they are in a virtual world, which is novel, unique and beautiful.

▼梦幻的洽谈区,dreamlike space of the communication area

 

视觉之外,光探索对生命认知的全新潜能
Out of vision, light explores the brand-new potential of life cognition

诚然,在广州路壹号院项目中,建筑师旨在表达未来信息智能时代,物质空间与虚拟空间相互影响与依赖的关系,而信息时代的人居生活中,越来越多的行为是在非重力状态下网络虚拟世界中完成的。在建筑设计形态上,以上世纪二十年代反应当时的社会及技术变革的艺术形式至上主义为原型,建筑中的每一种功能空间被漂浮在空中的不同形态物体所区分。空间的组成与区分不再属于地面,而是悬浮于取代了隔段于地面的交界缺在追随于物体扭转轨迹的色块中。

Indeed, in the project of Guangzhou Road·No.1 Courtyard,the architect aims to express the influential and reliable relationship between material space and virtual space in the future information intelligence age. However, in the habitation life of the information age, more and more behaviors are completed in the network virtual world in the non-gravity state. In the architectural design form, with suprematism-the artistic form reflecting the society and technology reforms in the 1920s at that time as the prototype, each functional space in the architecture is distinguished by different forms of objects floating in the air. The composition and distinction of space no longer belongs to the ground, but is suspended in a color block that replaces the intersection of the partition on the ground and follows the torsion trajectory of the object.

在塔特林逻辑中的光与失重触觉 | Light and weightlessness touch in Tatlin logic

“我们不再能够相信我们的眼睛:我们正在让眼睛服从于触感。”——弗拉基米尔·塔特林

“We can no longer believe in our eyes: we are making our eyes become obedient to touch. ”–Vladimir Tatlin

因空间中所运用的大量材质,是以不同反射度和肌理的不锈钢金属板为主。显然,这与常规理解的照明设计冲突,传统意义上,照明设计师们总是希望光与呈光载体间不再有二次映射,遵循光的洁净感,以规避眩光。如何面对空间照明如此复杂而高难度的突破性要求呢?

首先,设计的创意在于让光游走于不同物体间,在镜面不锈钢材质与其不同肌理间去消隐光与影的常规关系,并将反射影像从这些材料的表达功能中解放出来,通过沉浸,折射等触感将艺术的精神特征全部激发出来,使其成为空间中的改变常规认知的特性,沿着自身呈光面的轴线仿佛以不同速率在进行旋转,重新定义了光是如何在不同悬浮空间物体飞行扭转后的所创造出的轨迹。

▼材质肌理消隐光与影的常规关系,conventional relationship between light and shadow was eliminated by different textures

Because of the large amount of materials used in the space, they are mainly made of stainless steel metal plates with different reflexivity and textures. Obviously, this conflicts with the conventionally understood lighting design. In the traditional sense, lighting designers always expect no secondary mapping between the light and the light carrier, and follow the light cleanness to avoid glare. How to deal with the complex and difficult breakthrough requirements of space lighting?

First of all, the creativity of design lies in letting the light wander between different objects, eliminate the conventional relationship between light and shadow between the mirrored stainless steel material and its different textures, and liberate the reflected images from the expression functions of these materials. Through immersion, refraction and other touches, the spiritual characteristics of art are completely motivated, making it a characteristic of changing the conventional cognition in space, revolving in different speeds along the axes in shiny glaze, and re-defining how the light creates the trajectory after the different suspended space objects fly and twist.

▼周边环境反射在材质上,带来非常规的空间认知,reflected objects create unusual space cognation

其次,设计师巧妙的在部分空间尝试摒弃光的视觉感,以全新的艺术装置角度处理建筑材料的二次映射,随着空间去追随一个介于重力与重力的否定之间的游戏。设计师在剔除眩光之后,利用空间各种材质交界处的人影互动的参与关系,引领观众尝试不用视野去衡量整个空间,而通过突破常规激发触觉去重新感知重力与非重力的关系。

Secondly, designers ingeniously try to abandon the visual sense of light in some spaces, deal with the secondary mapping of building materials from a brand-new artistic installation angle, and follow a game between gravity and gravity negate as the space. After eliminating the glare, designers utilize the participation relationship of shadow interaction at the junction of various materials in the space to lead the audience to try to measure the whole space with no visual field, and perceive the relationship between gravity and non-gravity by breaking the conventional excitation touch once again.

▼灯光设计创造独特的空间体验,lighting design breaks the conventional space experience

探索普金氏效应中,光的行为潜能 | Explore the behavior potential in Purkinje effect

空间中,这些被创造出来的结构形态,仿佛切断艺术与自然现象的一切联系,从而给人们创造一个既是真实的,同时又处于想象的领域中的精神世界。当人们有一种漂浮在高张力状态中的感觉时,自然会闭上双眼,体会着刚刚发生于自己内部与外部疆界的动态经历,即:吸引-徘徊-进入的状态。准确的说,这将是一系列忽略视觉,改变认知的普金氏效应探索,也是光湖普瑞照明设计团队创造前所未有的光在视觉之外的有关生命与精神全新体验。

我们不妨畅想一下,如果人们在未来商务业态中的消费行为体验,在空间形态与光的作用下,人们身处类似能量,场域等具有暗示精神作用下,不经过专业人员引导而自行发生:吸引-徘徊-进入购买的行为,那么商业资本应该更加致力于创造各种新奇体验空间,我们也仿佛看到业主,设计师,消费者身处充满创新文化气息的、具有生命力的供需循环中,一片其乐融融的美好的未来。

(注:普金吉氏效应Purkinje Effect,其中牵扯复杂的视觉神经传输过程与脑神经的判读连锁反应,引发人对认知的改变。犹如所有走出太空舱的人,一时之间还无法辨别现实与精神的界线,带著极乐的喜悦与坠入现实的惊奇。)

▼水吧,创造精神体验的空间,space provides experience about life and spirit

In the space, these created structural forms seem to cut off all connections between art and natural phenomena, thus creating a spiritual world in both real and imaginative field for people. When people have a feeling of floating in a high-tension state, they will naturally close their eyes and experience the dynamic experience that has just occurred in their internal and external boundaries, namely: the attraction-wandering-entering state. to be precise, this will be a series of Purkinje effect explorations that ignore the vision and change the cognition. It is also a brand-new experience about life and spirit out of the visual light created by the PURI Lighting Design Team.

We may pamper our imagination that if people’s consuming behavior experience occurs voluntarily without the leading of the professionals when people are affected by the similar implied spirit of the energy and field under the action of spatial form and light: attract-wander-enter purchasing behavior, then commercial capital should commit to creating various novel experience spaces. We also seem to see the owners, designers, and consumers in a cycle of supply and demand that is full of innovative culture and vitality, showing a harmonious and beautiful future.

(Note: Purkinje Effect, which involves complex visual nerve transmission processes and reading chain reaction of cranial nerve, triggering people’s cognition change. Just like those who walk out of the space capsule, it is impossible for them to distinguish reality from spirit for a while, with the joy of bliss and the surprise of falling into reality.)

▼灯光设计手绘图纸,sketches of lighting design

请相信,于未来之中,光将永远与时间站在一起,追寻着人与未知之间的精神探索。

Please believe that light and time will always stand together to pursue the spiritual exploration between man and unknown in the future.

项目名称:秦建置业菏泽项目展示中心照明设计
建筑设计单位:aoe事建组
照明设计单位:北京光湖普瑞照明设计有限公司

公司网址:www.purilighting.com
公司电话:010-57034077
联系邮箱:[email protected]

项目设计&完成年份:2018/2019
主创设计师:胡芳
设计团队:李亚辉、李青竹、唐志琳、贺炅烨、张旻、刘孟琪、郭珂
项目地址:山东省菏泽市牡丹区广州路壹号院
用地面积:16600㎡
建筑面积:1600㎡

摄影版权:黄礼刚 
客户:山东秦建置业有限公司
文案:马欣

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